Cars Guide "MARDICAR"

In this project our challenge was to re create a car purely from retouching artwork onto a provided image. Car Guide commissioned an artist to create artwork to be placed onto a car with vinyl decals for Uber to drive around in on Mardi Gras weekend in Sydney. The car was not going to be sticker in time for the advertising to roll out so we were given the task to create this image for our client. On the surface the project looks tricky although add flipping a car and also matching the interior to a different side and it because a rather difficult retouching task. We not only had to place flat artwork onto a 3d car but also retouch the interior dash to reflect the correct driving position for a right hand drive vehicle.

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